Prostate Cancer UK’s Men United Campaign

Posted on March 6, 2014 by Guest Writer
Two men in a fitness class

Men United replaces the annual Prostate Cancer Month that used to be held every March. The new campaign encourages men to help fight the disease by volunteering, fundraising and raising awareness.

Men United is billed as the biggest male health campaign the UK has ever seen.

Replacing the annual Prostate Cancer Month that previously ran throughout March, ‘Men United‘ aims to annihilate apathy and neglect surrounding one of the country’s most prolific man killers.

According to Prostate Cancer UK, which launched the new campaign last January, around 10,000 men lose their battle against the disease every year in the UK, with a further 40,000 diagnosed with it.

Men United and Bill Bailey

Popular British comedian Bill Bailey is now fronting this new movement, calling on people from all walks of life to sign for Men United, to beat the devastating dad’s disease once and for all.

Bill, whose own father in law has prostate cancer, now stars in a 30-second advert calling for men to back the campaign.

Take action for men’s health

Owen Sharp, Chief Executive of Prostate Cancer UK, the charity behind the campaign, said: “A man in the UK dies each hour from prostate cancer and another is diagnosed every fifteen minutes, yet in one year, England spent seven times more money on burning over-prescribed medicines than it did on prostate cancer research. That’s obscene and our men deserve better.

“Here, prostate cancer survival rates are below the European average, here research into the disease lags a decade behind that for other cancers, and quality of care depends on where you live. It’s a scandal and we are not going to accept it. Men United is a powerful way for men, and the women in their lives, to mobilise against this common enemy. By signing up, you have a place and a voice in a growing movement that’s taking action for men’s health.”

Other famous faces to back the high profile campaign include Homeland star Damian Lewis, Game of Thrones hard man Charles Dance, Sir Michael Parkinson and rugby legend Will Carling.

Prostate Cancer UK claims that each year almost as many men are diagnosed with prostate cancer as women are diagnosed with breast cancer. However, research into the disease is badly underfunded, leaving tests and treatments trailing behind other common cancers.

Vivienne Francis, Director of Communications, the brains behind the campaign, said: “The Men United campaign replaces an awareness month. We don’t just want to catch people’s eyes, we want lasting relationships. Prostate Cancer UK is all about engagement, generating conversation, activity, and action around the key issues in men’s health. Being ‘aware’ for one month and dormant for eleven isn’t what we’re about.  Prostate Cancer UK is there for men 24/7, funding research, offering support and leading change all year, and the interactivity of Men United v Prostate Cancer reflects that.”

How can you support this new campaign?

Simple. Visit Men United online where you can complete a simple quiz and sign for the team – in doing so Iceland will donate 50p to Prostate Cancer UK.

You’ll then be issued with a ‘Man of Men’ badge that you can wear with pride to raise further awareness of the disease.

You can also:

  • Volunteer with Prostate Cancer UK
  • Make Prostate Cancer UK your company’s charity
  • Organise an event to raise funds and awareness. This could include running a marathon, climbing Ben Nevis, holding a gala event or throwing yourself out of a plane on a parachute dive.
  • Take the Men United Test
  • Donate funds

For more information visit Prostate Cancer UK or call them on 0800 074 8383.