5 ways to boost your holiday home bookings

Posted on November 9, 2014 by Guest Writer
Sunlight on the Holiday Home

Is your holiday rental attracting the attention and admiration it deserves? It’s not always easy to keep the bookings rolling in, especially during off-peak season.

Below are some easy things you can do which could well boost your rental success.

1.  Majority appeal

One person’s dream could be another person’s nightmare, so it’s important to make your property appeal to as many people as possible. Neutral tones with subtle accents and easy to clean, hard wearing furnishings are the way to go. Remember to remove personal items, including family photos as holidaymakers won’t want to feel they are staying in someone else’s home.

2.  Better than home!

The fact that your guests are looking for a holiday home means they are consciously opting out of hotel style accommodation. Take this as a sign that there’s no need to copy what you might find in a good hotel. The trick is not only to make them feel at home on holiday, but to inject an extra something into the deal to make them feel even better than in their own homes; be it a Jacuzzi, a power shower, an incredibly comfortable sofa, quality beds and mattresses, a modern TV/home entertainment system, or simply luxury new bedding and towels. Adding a little extra will have them coming back for more.

3.  Keep it clean

Cleanliness is also key to having happy guests and repeat bookings. Entering a clean property is high on the list of guests’ priorities. Make sure yours is kept pristine condition at all times and refresh it with a lick of paint if it needs it.

4.  Kitchen delights

Keep the kitchen well stocked with all the equipment your guests would use at home. The chances are they will want to cook, otherwise they’d chose a hotel instead, so check everything is in good working order and that your guests are not short of anything. A small welcome pack brings added value and convenience which they will remember and appreciate. After a long journey, it’s always good to have basics such as bottled water, tea, sugar, milk or bread at hand before rushing out to explore the local shops.

5.  Your online presence

Always keep your online availability calendar updated. If your calendar is updated, guests can see you are a serious business and the chances are you will get valid enquiries.

Respond to enquiries promptly; that is, within 24 hours, even if your property is not available on the requested dates. A polite, interested reply goes a long way to make sure guests bother to enquire again next time.

Guest reviews are very important. New guests are more likely to book your holiday home if your previous guests have posted good reviews. So encourage them to write a quick review after their visit as this should boost your bookings.

Have you considered insurance for your holiday home?